Website Design for Specialty Practices
Website Design for Specialty Practices: Fast Galleries and Clear Consults
A specialty practice website is a hand-coded site built around your procedures, your doctors and a consult form that works on a phone. It loads quickly, ranks well and makes the next step obvious.
A site we built for a medical practice in Lacey, WA.
What Slows a Practice Site
Three Problems We Fix in Every Rebuild
Galleries Are the Slowest Part
Hundreds of full-size photos in a plugin nobody has touched since launch can take seconds to load. We compress, size and lazy-load them.
Plugins Pile Up
A theme, a page builder and a dozen plugins is a lot to keep updated. A hand-coded site has none of that to maintain.
Phones Come First
Most patients first see you on a phone. Buttons, forms and galleries have to work with a thumb.
By Specialty
What Each Specialty's Website Has to Do
Dermatology
Condition pages, a clear split between medical and cosmetic visits, and booking that fits both.
Plastic Surgery
Galleries that load fast, procedure pages with financing and a consult form that respects privacy.
Physical Therapy
Pages by injury and by location, with online booking and a clear answer on referrals.
Optometry
Exam booking, a contact lens reorder path and a frames gallery that does not slow the page.
Orthodontics
A free consult form, braces and aligner comparisons, and pages written for parents and for adults.
Audiology
Hearing test booking, a fitting guide and large readable text for older visitors.
Measured Speed
What a Hand-Coded Build Scores on a Phone
98
Performance
100
Accessibility
100
Best Practices
100
SEO
Google PageSpeed Insights, asymmetrichealth.com, mobile, 21 August 2026.
Our proof is Asymmetric Health, a physician-led Direct Primary Care clinic specializing in TRT, GLP-1-assisted medical weight loss, and BHRT, in Lacey, WA. It is a medical practice result, not a specialty practice one. We show it because it is the program we run, and the full numbers are on the results page.
Price
One Published Price, and How You Can Pay
Websites Start at $3,000+
The build is its own project, quoted by the number of pages, galleries and forms.
Two Ways to Pay
Pay upfront with a 6-month program term, or spread it across 12 months inside the monthly program.
Questions
Website Design for Specialty Practices, Answered
A hand-coded website is built page by page by a developer instead of assembled from a theme and plugins. It loads faster, has fewer parts that can break and gives us full control over structure for search. Ours are served from Cloudflare's network.
Yes. We resize and compress them so they load quickly, keep the order you want and make sure each one has a clear description for people using screen readers.
Yes. The site, the domain and your content belong to you, whether or not we keep working together.
Websites start at $3,000+, quoted by size and scope. You can pay upfront, with a 6-month program term, or spread the build across 12 months as part of the monthly program. The rest of the program is quoted per market.
We connect the site to the booking or scheduling tool you already use, so a consult request goes where your team already works. We do not work inside your clinical systems.
Keep Reading
The Rest of the Program
Specialty Practice SEO
A page for every procedure, found by the right patients.
Local SEO for Specialists
Google Maps, categories and reviews for one specialty.
AI Search for Specialty Practices
Be the practice Google AI and ChatGPT name.
Google Ads
Consult-focused ads that run beside the organic work.
Find Out How Fast Your Current Site Really Is
Send us your website. We will test it on a phone, look at your galleries and consult form, and send back what we would change.